Mintoak Product
How can merchant acquirers drive engagement to increase portfolio activation and cross-sell?
mintoak

Mintoak Engage360

Empowers merchant acquirers with a platform to manage the Merchant Lifecycle Management (MLCM) programme to increase activation, drive feature adoption and enable cross-sell via contextual campaigns across multiple channels.

Mintoak Engage360

Key Features

  • Multichannel communication campaigns across journeys.

    Multichannel communication campaigns across journeys.

  • Dynamic segmentation to allow precision targeting.

    Dynamic segmentation to allow precision targeting.

  • Deliver personalized campaigns experiences leveraging AI.

    Deliver personalized campaigns experiences leveraging AI.

  • In-depth campaign analytics across campaigns.

    In-depth campaign analytics across campaigns.

  • Extended Portfolio Marketing and Communication team.

    Extended Portfolio Marketing and Communication team.

Business Impact

Increased portfolio activation and payment throughput

Increased portfolio activation and payment throughput

Increase unassisted cross-sell

Increase unassisted cross-sell

Higher app engagement to increase MAUs

Higher app engagement to increase MAUs

Why Choose Us?

After onboarding, many merchants tend to disengage over time. Keeping merchants engaged, can enhance app stickiness, boost feature adoption, and increase payment throughput.

Dynamic segmentation

Dynamic segmentation

Omnichannel engagement

Omnichannel engagement

AI integration

AI integration

Campaign analytics

Campaign analytics

Key Features

  • Multichannel communication campaigns across journeys.

    Multichannel communication campaigns across journeys.

  • Dynamic segmentation to allow precision targeting.

    Dynamic segmentation to allow precision targeting.

  • Deliver personalized campaigns experiences leveraging AI.

    Deliver personalized campaigns experiences leveraging AI.

  • In-depth campaign analytics across campaigns.

    In-depth campaign analytics across campaigns.

  • Extended Portfolio Marketing and Communication team.

    Extended Portfolio Marketing and Communication team.

Key Metrics

0x

merchants explore the loans section monthly on average.

0x

YoY increase in loans disbursal.

0%

Increase in transaction count per active TID.

Frequently Asked Questions

How does Engage360 help banks drive merchant activation and increase MAUs?

Merchant drop-off after onboarding is one of the most costly problems in acquiring. Engage360 addresses this as a merchant activation platform, identifying newly onboarded but inactive merchants and triggering targeted campaigns across multiple channels. By reaching merchants at the right stage of their journey, it converts one-time onboardees into regularly active users who increase merchant MAU.

What omnichannel and AI capabilities does Engage360 offer for merchant campaigns?
How does Engage360 support merchant cross-sell and feature adoption for acquiring banks?
What campaign analytics and reporting does Engage360 provide to acquiring teams?

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