Mintoak ExploreNow

How can merchant acquirers

drive merchant feature adoption

and interactive education?

Enables merchant acquirers to offer a knowledge-based module that educates merchant app users, and drives feature awareness and adoption through bite-sized videos and short blogs.

Offer a tap-tap story-based format for quick learning videos.

Engage merchants with 40-second 'Why Use?' and 'How To?' bite-sized videos.

Educate merchants with short blogs on app features and more.

Help merchants quickly resolve via self-help queries.

Key Features

Higher feature adoption

Increase app stickiness 

Business Impact 

After onboarding, merchants disengage over time, leading to lower feature adoption. With easy-to-follow guides and bite-sized videos, Mintoak ExploreNow keeps them engaged enhancing app stickiness, and boosting feature adoption.

40-second micro-videos

Instagram-style tap stories

Why Choose Us?

an interactive module designed, we enable merchant acquirers to increase app feature adoption, educate merchants, and drive feature awareness. 
It offers bite-sized, 40-second step-by-step guide videos, providing merchants with a visual, journey-based walkthrough that includes calls to action, directing them back to the app features to explore and use.
Give  access to a series of short blogs with easy-to-follow guides along with feature redirection, all within the app.


With

Mintoak Mintoak ExploreNow

Explore Products

Enabling merchant acquirers to offer a knowledge-based solution that educates merchants, driving feature awareness and adoption via bite-sized videos and blogs.

ExploreNow|Boost App Feature Adoption & Educate Merchants

After onboarding, merchants often disengage and under-utilise available features - a challenge every acquiring bank faces at scale. ExploreNow addresses this through merchant app feature adoption strategies built around 40-second 'Why Use?' and 'How To?' videos in a tap-tap story format. The result is higher feature adoption and increased app stickiness across the merchant base, without requiring any human intervention.

How does ExploreNow help banks increase merchant feature utilisation?

ExploreNow is a purpose-built feature adoption platform banks can use to close the gap between feature availability and actual usage. Merchant disengagement after onboarding is a persistent challenge - ExploreNow tackles it with easy-to-follow guides and bite-sized videos that keep merchants engaged, drive merchant app feature adoption, and improve overall app stickiness across the portfolio.

How does ExploreNow work as a feature adoption platform for banks?

ExploreNow is a modular in-app learning platform within Mintoak-powered merchant payments app, sitting alongside other products as part of the bank's overall merchant experience. As a merchant education module acquirers can activate within their existing app infrastructure, it ensures feature discovery, education, and self-help are all accessible to merchants in one place - without switching platforms or contacting support.

How does ExploreNow fit into the broader Mintoak merchant app experience?

Merchant disengagement after onboarding is one of the most common challenges in merchant acquiring. ExploreNow addresses this by keeping merchants continuously informed and educated about available features through bite-sized feature videos directly within the app. Banks that deploy Mintoak ExploreNow give merchants a reason to keep returning to the app beyond payments, driving sustained engagement across their portfolio.

Key Features

Frequently Asked Questions